Movie·1983·1h 58m

The Store

Name: The Store
Genre: Documentary
Released: 1983-12-14
Rating: 6.4
Cast: Art Buchwald, Lady Bird Johnson

★ 6.4Documentary

Synopsis

THE STORE is a film about the main Neiman-Marcus store and corporate headquarters in Dallas. The sequences in the film include the selection, presentation, marketing, pricing, advertising and selling of a vast array of consumer products including designer clothes and furs, jewelry, perfumes, shoes, electronic products, sportswear, china and porcelain and many other goods. The internal management and organizational aspects of a large corporation are shown, i.e., sales meetings, development of marketing and advertising strategies, training, personnel practices and sales techniques.